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Keynote at the BASL 30th Annual Conference in London

Moses Swaibu gave a keynote at the British Association for Sport and Law's 30th Annual Conference, at the Royal Automobile Club on 26 February 2026.

GAMECHANGER360 Editorial2 min read
Tiers of curved glass arcs like a lecture theatre, with a single green beam through the centre

The conference

The British Association for Sport and Law held its 30th Annual Conference on 26 February 2026 at the Royal Automobile Club, 89 Pall Mall, London. BASL is the professional association for sports lawyers in the United Kingdom, and its annual conference brings together practitioners, in-house counsel at governing bodies and clubs, regulators, academics and the sports law bar.

Moses Swaibu, founder and chief executive of GAMECHANGER360, was a keynote speaker.

The keynote

Swaibu addressed competition manipulation from the position of someone who has stood on both sides of the process: as a player who was recruited by fixers and prosecuted, and as an adviser who has since worked with FIFA, the Premier League and other governing bodies on how integrity frameworks are built.

The keynote drew on the themes that run through his public work. The gap between the rules as written and the moment at which an athlete decides, and why codes of conduct alone have not closed it. The practical questions raised by the UK's consideration of the Macolin Convention: cross-border cooperation, the role of national platforms and the sharing of betting intelligence. And the treatment of athletes who fix as, very often, people who have been targeted, and what that implies for sanctioning, rehabilitation and the design of reporting channels.

"A real essence of intensity, integrity and everything else that came with it."

Moses Swaibu, on the BASL 30th Annual Conference

  • BASL 30th Annual Conference, 26 February 2026
  • Royal Automobile Club, 89 Pall Mall, London
  • Keynote speaker: Moses Swaibu, Founder and CEO, GAMECHANGER360

Integrity failures end up in front of lawyers: in disciplinary panels, in criminal courts, in employment disputes and in the drafting of the regulations that follow. The people in the room at Pall Mall write the rules that will govern prediction markets, data sharing and athlete sanctions over the next decade.

GAMECHANGER360's view is that legal and governance capability is one of seven that make up a complete integrity system, and that it works best when it is connected to education, reporting and monitoring rather than called in after the event. Speaking to the people who draft and enforce those rules, before the next case reaches them, is part of that work.

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